Research has shown that processing fluency—the ease with which people process information—influences people's judgments across a broad range of social dimensions.

研究表明，信息加工的顺畅程度，即人们处理信息的难易程度，会在广泛的社会层面影响人们对信息的判断。

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At Worcester Polytechnic Institute we have a course called Social Implications of Information Processing.

在伍斯特工学院我们开设了一门“信息处理的社会含义”的课程。

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So these brain areas may also participate in the processing of reward information that stems from social interactions.

所以，一些脑区也参与源于社会交互的奖励信息生产过程。

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The prefrontal cortex is the most peculiarly enlarged part of the brain in human beings, but whereas the part near the top of the head generally seems to be involved in conventional intelligence, the "orbital" region tends to handle the processing of social information that is, assessing the moods and personalities of other people.

WSJ: The Social Network and the Dunbar Number | Mind & Matter

For those not used to seeing social updates as a steady flow of information rather than individual nuggets needing processing, it can be overwhelming to see all the little bits.

FORBES: The Unfortunate Culture of Awesome