Using Value Engineering Analysis theory, author determines the target cost of the new product, introduces the cost control strategy and process, including price negotiation with suppliers.

运用价值工程分析的理论提出新产品目标价格的标定方式来确定产品成本控制的目标，介绍了成本控制的策略和方法，包括价格谈判的技巧。

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In practical complex procurement operations, the buyer often selects suppliers by auction and then conduct negotiation with the winner in its quality and price.

具体到采购运作中，复杂采购方案常常是先通过招投标(拍卖)的方式遴选获胜供应商，再与其进行关于质量和价格的进一步谈判。

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