The rumor is that between two HIV tests, a negative and a positive, a not-particularly well-known male performer in Florida managed to shoot scenes with as many as 13 women.

传闻在两次HIV检测中，一次呈阴性一次呈阳性，一个不怎么出名的男演员竟然可以在佛罗里达和13个女演员演对手戏。

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If we revisit the worm meat example, a brand might re-associate this rumor with positive information by suggesting it is a delicacy used in French cuisine.

FORBES: How To Stop Rumors Before They Ruin Your Brand