Better yet, if Murdoch andZell are so set onmonetizingtheirwebcontent, theyshouldSue the searchenginesandclaimcopyrightviolations in a bid to get theengines to pay for thecontent.
From a value perspective, Google is very appealing right now given its success in monetizingsearch and YouTube, as well as its fast-growing market share in the smart phone space with its Android operating system.