In virtue of its unique media characteristic, the plane visual images play a different role from other kinds of media in advertising persuasion.

在广告说服中，平面视觉形象借助其独特的媒介特性，发挥了与其他媒介形式广告所不同的效果。

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These semiotic resources, besides language, also include visual images, sound, colors, etc, which coexist in media discourses and complete meaning construction.

这些符号资源，除了语言外，还包括图像、声音、颜色等。他们共同出现在媒体话语里完成意义建构。

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The cases received increasing news coverage in a fast-changing landscape that saw a proliferation of media outlets with growing interest in compelling visual images -- such as a heart-rending photo of a smiling child or video of parents pleading for their child's safe return.

CNN: Missing child case 'awakened America'

"As media became more plentiful and visual in the 1980s, child abductions and child murders allowed for the kinds of images that are at once intimate and universal -- like school photos and grieving families, " Friedman said.

CNN: Missing child case 'awakened America'