The codes—which typically range in price from $80 to $155 per course—give students online access to systems developed by education companies like McGraw Hill and Pearson.

这些访问码的价格通常在每门课程80美元到155美元之间不等，学生需要通过这些访问码才能在线使用麦格劳·希尔和培生等教育公司开发的系统。

youdao

McGraw Hill, which controls 21% of the higher education market, reported in March that its digital content sales exceeded print sales for the first time in 2015.

控制着21%高等教育市场的麦格劳·希尔在3月里的报告称，其数字内容销售额在2015年首次超过了纸质。

youdao

McGraw Hill didn't respond to a request for comment, but its CEO David Levin told the Financial Times in August that "in higher education, the era of the printed textbook is now over."

麦格劳·希尔公司没有对评论的请求给出回应，但其首席执行官戴维·莱文在8月份告诉《金融时报》：“在高等教育领域，印刷教材的时代已经结束。”

youdao

The company is in the process of splitting into two separate entities: McGraw-Hill Financial and McGraw-Hill Education.

FORBES: More Than Meets The Eye At McGraw-Hill

McGraw-Hill Education also plans to offer the products in the LearnSmart Advantage suite available to students or their parents to purchase directly.

ENGADGET: McGraw-Hill reveals the SmartBook: an 'adaptive' e-book for students

McGraw-Hill Education is clearly committed to being a prominent leader in what is sure to emerge as a major market during the coming years.

FORBES: McGraw-Hill Education's 'Government In Action' Is Like 'House of Cards': The Game