This paper introduces background of the Haier's SBU management and its operation at first, then explains the Haier's market chain management model and sums up the Haier's SBU management features.

论文首先介绍海尔sbu管理背景和运行情况，解释了海尔市场链管理模式，总结了海尔sbu管理的特点。

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With the rapid development of modern logistics based on Supply Chain Management, logistics enterprises need various advanced marketing ideas to stimulate market demands and enterprising creativity.

伴随着供应链管理下现代物流业的蓬勃发展，物流供应商需要寻求能够激发市场需求、永葆企业活力的先进营销理念。

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The article educes strengthening demand chain management of the product with market demand changes and brings forward the ways of quick response demand chain management of the product.

文中就市场需求的变化引出加强产品需求链的管理，提出了建立一条快速反应的产品需求供应链的多种方法，具有很强的现实意义。

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By supplying algorithms to balance all the variables of a supply chain, such as product prices, stock levels and customer demand, they are following in the footsteps of i2, the market leader in supply-chain management.

ECONOMIST: Chain reaction

Due in large part to the popularity of new products such as CINEMA SCREEN 3D Smart TV in the Korean market and improvements in supply chain management, operating profit nearly doubled to 217 billion (USD 191.9 million) from the same period the previous year.

ENGADGET: LG's Q1 2012 earnings show greater profits on strong TV, phone sales

Still, in this tight job market, Paul and Nannette Dillon felt the job in supply-chain management was too good to pass up, so Paul moved to Akron in November.

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