In the United States, holiday gift giving is important not only for the usual reasons, like showing friendship and love.
VOA: special.2009.12.21
Because it's sharing, it's giving. Love is a strange element of our lives.
VOA: special.2010.02.08
Finally, there is this notion that telling a teenage girl that she is being dumb for falling in love or foolish for giving up her dreams is going to actually work.