Consumer behavior is a specialized field and web designers can get on a steep but exhilarating learning curve for it by engaging in split testing on their own and their clients' websites.

消费者行为学是一个非常专业的领域，听起来要网页设计师们精通此道确实有些悬，但是令人振奋的是，设计师们可以通过对自己或客户的网站进行大量对比测试，用他们特有的形式深入掌握该领域技能。

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That learning curve is not steep, though, and the easiest way to learn is by writing and testing forms directly inside a Web browser.

但学习曲线也不是很陡，最简单的办法就是直接在Web浏览器中编写和测试表单。

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The second learning strategy that is highly recommended by the report's authors is practice testing.

报告作者们强烈推荐的第二种学习策略是实际测试。

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The University of Phoenix views its admissions approach as being inclusive, arguing that bricks-and-mortar universities exert a form of elitism by using grades and standardised testing as a way of restricting class size, whereas the distance-learning university can offer places to a wider student body whose priority is simply to move ahead.

ECONOMIST: Should an MBA be open to anyone?