As for the L.A. landscape, Jones has been in the city since 1997 and watched the entrepreneur and tech communities change dramatically.

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Meanwhile, fans of the show can chat live to Pobol actors Nia Caron (Anita) and Rhys ap William (Cai), researcher Alison L Edwards, and producer Bethan Jones via the Pobol Y Cwm website in a 30th anniversary chat.

BBC: The show's cast enjoying a birthday tipple in the Deri Arms

"A partnership between our companies makes perfect sense, " said L'Oreal Chairman and Chief Executive Lindsay Owen-Jones .

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