Knowledge is the key that enterprises form persistently competitive superiority in the era of knowledge economy. Also, customer knowledge is one of the most important enterprise resources.
知识经济时代，知识是企业形成持续竞争优势的关键，客户知识是企业最重要的资源之一。
How to transforms the latent resources superiority to the reality market superiority is the key in success or failure management the scenic spot.
风景区经营管理成败的关键在于如何把潜在的资源优势转化为现实的市场优势。
A better understanding of the features and the superiority is the base for marketing visitors, and the key to a reasonable layout of the touring lines and a rational use of the resources.
正确认识汉中旅游资源的特色和优势，是客源市场定位的基础，也是合理进行线路布局和实现旅游资源优化配置的关键。
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