To adaptation hospital competition, the hospitals particularly the county hospitals should introduce marketing conception, improve marketing management and cultivate new medical marketing mechanism.
为适应医疗市场竞争，医院特别是县市医院必须导入市场营销理念，健全市场营销管理体系，培育医疗营销新机制。
This article discusses the customer value marketing management, might in the next hospital strengthening marketing management process further rich and perfect.
本文探讨的顾客价值营销管理方法，可以在今后医院强化营销管理过程中进一步丰富和完善。
应用推荐