As one of Marketing theories in 21 Century Green Marketing Conception is a bright point. It is also one of important studying themes and heat subjects in theory field.
绿色营销是21世纪市场营销理论中的一个亮点，也是理论界重要的研究课题和热门话题之一。
Then the conception of building four big dynamic systems and advancing the green marketing is proposed.
并提出了构建四大动力系统推动绿色营销开展的构想。
Green marketing is the new marketing conception posed under the circumstance in which the environment of enterprise's existence has changed.
绿色营销是在企业生存环境发生变化的情况下提出的一种新的营销观念，引起了各国营销学界的普遍关注。
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