As an important part of international marketing strategy, the overwhelming function of advertising is to promote sales.
作为国际营销策略的一个重要组成部分,广告翻译的最重要的功能是促销功能。
Many can reduce fuel consumption, enhance the fuel and oil additives, not only have the function of advertising, instead of boasting exacerbate the engine wear.
很多号称能增强动力、减低油耗的燃油、机油添加剂,不但没有广告中吹嘘的功能,反而会加剧发动机的磨损。
The study of puns in advertising so far has been focused on the discussion of their grammatical structure, pragmatic function and aesthetic effect.
近年来,对广告双关语的研究仅仅局限于对其结构形式、语用功能和美学功能的讨论。
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