In the USA, the Federal Trade Commission provides some guidance on environmental marketing claims.

在美国，联邦贸易委员会提供了一些指导环境营销索赔。

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Use marketing methods that are consistent with your environmental claims.

用市场营销的方法符合你的环境要求。

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Policing environmental marketing claims this is the very best effort our government can make and the best use of their resources and influence?

FORBES: The Need for a Green Index

As the world increasingly embraces the mantra of green products and services, the legal community is encountering a proliferation of litigation surrounding false and misleading environmental marketing claims.

FORBES: "Greenwashing": Deceptive Business Claims of "Eco-Friendliness"