Network marketing can enhance the brand value of enterprises, enhance communication with customers, help increase the total sales.

网络营销可以提升企业的品牌价值，加强与客户之间的沟通，有利于增加销售总量。

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Two kinds of benefits exist to businesses at the same time. Enterprises face to maximize the total value of private benefits and collective benefits.

知识学习的两种收益对于企业来说是同时存在的、又是相对的，企业面临着知识学习的私人收益和集体收益最大化的选择。

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