Customer's relation management is an new - type mechanisms of management which aims at improving the relation between the enterprise and customer, improving the customer's loyalty and satisfaction.
客户关系管理是一种旨在改善企业与客户之间关系,提高客户忠诚度和满意度的新型管理机制。
The enterprise must adopt the different strategy to the customer of different type if they want to acquire the biggest profits.
因而企业要想获得最大程度的利润,就必须对不同类型的客户采取不同的策略。
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