So I think it's important that they know some other things that the children in Japan are doing now. In fact, we have Japanese e-pals, which is really a great deal of fun.
While appreciated by techies, EFUN products are primarily designed for consumers who desire the latest technological products, but are more concerned with what they do, not how they do it.
Keila Kirkpatrick said she started hearing friends talk about Groupon, a location-based service that deals out a daily bargain in subscribers' hometowns, along with a punchy, fun e-mail description of that deal.