We were expecting something big to come out of Cellular South this coming Monday, but we definitely didn't anticipate the company going all DiddyDirtyMoney on us.
So last year, before he launched into the 20-show, month-long Diddy-Dirty Money Coming Home Tour, he decided to seek some professional help from voice coach Ilana Martin.
Diddy is relaunching his real-life music career by forming a new group called Diddy - DirtyMoney, who release their new single Hello Good Morning on Monday.