This prompted the Kindleteamto deviseanewbusinessmodel, striking dealswithmobile-phone operatorsto allowKindleusers to downloade-bookswithout having topaynetworkfees.
Companies that devise creative ways, such as e-books, standardized medical records and smart grid technology, to marry broadband to those issues will also benefit from the FCC plan, says Arbogast.
This prompted the Kindle team to devise a new business model, striking deals with mobile-phone operators to allow Kindle users to download e-books without having to pay network fees.