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Next steps: securing a patent on the sizing algorithm--before the big retailers do it themselves--and hiring a market research team to get the 10, 000 or so survey responses needed to build a size database big enough to convert all those crazy sizes.
FORBES: Magazine Article
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The typical big-business database has grown in size a hundredfold in the past five years, bloated by the sprawl of computing systems and applications, Internet commerce and recordkeeping mandated by government regulation.
FORBES: Data of Reckoning
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High profile cases have made even liberal-minded folk think twice about limiting the size of the database.
ECONOMIST: The vast police directory is trimmed, but only a little