As one important part of customer knowledge, the customer general value is benefit to grasp the trend of customer relation, to perform the customer segmentation in logistics enterprise.
作为客户知识的重要组成部分之一,物流客户综合价值对物流企业全面掌握客户给企业带来的价值,判断客户关系的发展趋势以及进行客户市场细分都有积极的意义。
This text divides the present customers into three categories, loyal customers, potential loyal customers and general customers based on the customer lifetime value.
本文基于顾客终身价值,把企业现有顾客分为忠诚顾客、潜在忠诚顾客和一般顾客三大类。
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