packaging culture 包装文化
With the change of people consuming need today, they are more and more captious to product packaging, so the design of traditional product package of China must also be of national culture feature.
现代社会随着人们消费需求的转变,人们对产品包装越来越挑剔,中国传统产品包装的设计也必须是具有民族文化特色的。
Starting with the historical origin and modern relations of the folk arts and the modern packaging design, it studied the culture background and modern value.
从民间美术与现代包装设计的历史渊源和当代关系入手,研究了现代包装设计民俗风的文化背景和时代价值。
It discussed the ways of thinking and the methods of referring the meaning of folk culture, the elements of folk art and the traditional process, shape and material in the modern packaging design.
论述了现代包装设计在借鉴民俗文化内涵、民间美术元素和传统工艺型材几方面的思路和方法。
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