... New Vandals 新汪达尔人 Culture Important in Advertising 做广告要了解文化背景 Catching the Eye，Catches a Sale 包装抢眼，抢到卖点 ...
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In fact, advertising's utilitarian nature has been the focus of people's studying, but the important value of advertising culture has been overlooked.
事实上，一直以来人们对广告的研究重点都在于它的功利性，而忽略了它文化方面的重要价值。
In such a dilemma before the study of traditional Chinese visual culture and the relationship between modern advertising has become an important issue.
在这样一种窘境面前，研究中国传统视觉文化与现代广告的关系已成为一个重要的课题。
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