...认为消费者将会 面对更大量的混合产品，因而提倡将原有品牌來源国的观念详加厘 清，提出品牌原产国（Country of Origin of Brand, COB）的概念，认 为消费者购买品牌产品时，例如：Nike球鞋或Toyota汽車，所知觉到 的是美国风格的球...
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This questionnaire is part of my project which looking at the country of origin of brand and ethnocentrism effect on consumer behavior.
设计本问卷的目的为研究品牌原产地效应以及民族中心主义对消费者消费行为的影响。
The article investigated the influence of brand, country of origin, price, service, consumers' knowledge and experience on their perceived quality.
本文探讨了品牌、产地、价格、服务及消费者的知识经验对消费者产品质量知觉的影响。
This paper brings forward the significance and strategy of building green agri-foods country of origin brand based on the analysis of green agri-foods country of origin effect.
本文在分析绿色农产品原产地效应及其特点的基础上，提出了绿色农产品原产地品牌构建的意义和策略。
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