The strategic alliance is a popular competitive model and business philosophy today.
战略联盟是近年来国际上新兴的竞争模式与经营理念。
The competitive situation of domestic water treatment chemicals industry is analysed using the Porter's Five -Forces Model, and draws the outline of the strategic group of firms in this industry.
利用波特的五力模型和零散型产业的概念，对我国的水处理化学品行业的竞争格局进行结构化分析，勾画出水处理化学品行业内企业的竞争战略群组。
Based on this characteristic, this paper holds traditional competitive theory and strategic alliance and strategic angle and strategic model and necessity and advantage of strategic alliance.
本文根据这一时代特点，分析了传统竞争理论与战略联盟理论的主要观点、主张，指出改变传统竞争理论的战略视角和战略范式，采取战略联盟的必要性；
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