Shiploads of sweaters are piling up on Europe's doorstep, while European retailers and their customers are facing a "sweater-buying season" with far less choice than usual.

一船一船的毛衣堆积在欧洲的大门口，在这个“购买毛衣的季节”，欧洲零售商和消费者的选择却比平时少得多。

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Shoppers aren't looking to match the exact handbag or sweater they see on the catwalk or on a cover, Cole says, they are buying a dream.

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