The Gazelle commercials inform viewers of the company’s buy-back program for old electronics in a fast and efficient way and tell potential traders they “may get more than they think.”

Gazelle的广告向观众表示，该公司的旧电子产品回购计划快速高效，并告诉潜在交易者，他们“获得的东西可能超出想象”。

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Who will not go to a buy back program and turn them in.

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Once the Buy Back program fee and other costs are factored in, much of the allure of gaming the system falls away, said Pieper.

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The company has operated a device trade-in program since 2009 but the buy-back program differs because it carries assurance that Best Buy will buy this particular device back, said Dunn.

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