Ruiz, speaking at a Bank of America (nyse: BAC - news - people ) technology conference yesterday, said that in recent months he has focused on tightening the company's supply chain, boosting its capitalization and reducing break-even levels, in part by lowering fixed costs.
Hence the 3 email rule which states if the email back and forth goes to 3 emails break the chain and try another method such as a phone call or a face-to-face meeting.