For a business, understanding the power of social media and its value for establishing your brand and raising visibility should not be overlooked.

对于一个企业，理解社交媒体的力量并且建立你的品牌价值和提升知名度不应被忽视。

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It is very important in operation and management of real estate business that Research on the power of brand construction, brand management approach and the brand value extension.

研究品牌营造的动力，品牌管理的方法，品牌价值的延伸是房地产企业在经营和管理中非常重要的环节。

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But the pendulum may be swinging back toward the value of unleashing brain power over brand power.

FORBES: Johnson & Johnson's Favorable Ratings: Does The Market Prefer Trademarks Or Patents?

Their fuel purchasing power enables them to provide value to customers and strengthen their brand.

FORBES: Higher Gas Prices Here To Stay, But Fuel Price Volatility Can Be Tamed

And downstream, the new multi-brand retailers and the internet-savvy consumers are together gaining power and a bigger chunk of the value chain.

ECONOMIST: The global car industry