Enlist customer feedback, says Karen Woon, San Francisco-based director of marketing for Prophet, a brand consultancy that has offices worldwide.

争取客户反馈，Karen Woon说，任职于总部位于旧金山prophet公司的营销总监，是一个品牌顾问公司在世界个地设有办事处。

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Brand big data, an institute based on the big data system HIGGSTM, providing consultancy and marketing service for brands based on big data technology.

数联铭品，基于大数据运营平台HIGGS系统，为企业提供数据服务的机构。

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The Cultural Traction report ranks brands based on VIBE, or those perceived to have the most Visionary, Inspiring, Bold and Exciting attributes, according to the WPP-owned global brand and marketing consultancy.

FORBES: The 10 Most Culturally Vibrant Brands

In simplest terms, yes, for some, said Robert Passikoff, president of Brand Keys, a loyalty marketing consultancy.

FORBES: Crowdsourcing And Super Bowl XLVII: It's All Downhill From Here

"If they did a hardware recall it would have much bigger brand implications, " says James Fox, chief strategic officer of Red Peak Group, a marketing consultancy.

FORBES: Magazine Article