The project had moved far enough along that there was staff that worked on brand strategy, advertising, retail planning, and partner marketing.

Courier这个项目其实已经进展颇深，其中包括了品牌战略、广告、销售计划、伙伴营销等各个方面。

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As a key point of brand strategy, advertising strategy has a close relationship with brand strategy during advertisement designing and implementation.

广告策略作为品牌战略的重要环节之一，在设计以及实施的过程中，与品牌战略之间具有密切的联系。

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The agency expects the advertising strategy to make a meaningful connection between the brand and the consumer.

代理商希望广告的策略具有连结品牌与消费者的关联性。

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For example, Jonathan Mildenhall, VP Global Advertising Strategy and Content Excellence at Coca-Cola, is presenting at both IAB MIXX and the Brand Innovators Summit.

FORBES: A CMO's Guide to Advertising Week