“Nothing is more valuable to Johnson &Johnson than the brand bond of trust with consumers, ” says Erik Gordon, a professor at the Ross School of Business at the University of Michigan.

对强生公司来说，没有什么能比人们对于它的品牌信任更为珍贵的了。

youdao

“Nothing is more valuable to Johnson & Johnson than the brand bond of trust with consumers,” says Erik Gordon, a professor at the Ross School of Business at the University of Michigan.

对强生公司来说，没有什么能比人们对于它的品牌信任更为珍贵的了。

youdao

Last year, Harry Kat, a professor at City University's Cass Business School in London, and three others used American stock and bond data from 1970 to 2003 in thousands of simulations measuring risk and return on ten-year Treasury bonds, alone and in more diversified portfolios.

ECONOMIST: Buttonwood