The company was founded in January 1964 as Blue Ribbon Sports by Bill Bowerman and Philip Knight, and officially became Nike, Inc. in 1978.

1964年1月，比尔·鲍尔曼和菲尔·奈特共同创立了蓝带体育用品公司，1978年正式更名为耐克公司。

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The company was founded on January 25, 1964 as Blue Ribbon Sports by Bill Bowerman and Philip Knight, and officially became Nike, Inc. in 1978.

该公司成立于1月25日，作为蓝丝带运动的比尔•鲍尔曼和奈特1964年，并于1978年正式成为耐克公司。

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The logo looks like a horizontal number 8, which is surrounded by a ribbon, the blue and green color transition is very natural, harmonious, which could perfectly promote the company and its products.

先知为联合众为做的命名设计看似简单，但寓意丰富。 像是一个横放的数字8，也像是一条环绕的丝带，而且蓝绿两色的过渡非常自然、协调，这样的图案造型与公司的名称相吻合，使公司理念得到了很好的宣传。 。

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Blue Ribbon Sports, a company founded by Bill Bowerman and Phil Knight in 1964, eventually turned into Nike, Inc. ( NYSE: NKE) in 1978.

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Through the 1970s, when it was still known as Blue Ribbon Sports, the company focused its business model on finding low-cost producers overseas in an effort to undercut competitors and gain entry into the marketplace.

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Not long after graduating he heard about what was then called Blue Ribbon Sports, a fledgling shoe company in Oregon run by a coach, William Bowerman, and one of his former runners, Philip H.

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