Television's political use, first in the 1950s and in subsequent decades, involved coverage of national party conventions (beginning in 1952), TV presidential campaign commercials (beginning with Eisenhower), presidential candidate debates (the Nixon-Kennedy debate was the first to betelevised in 1960), and live presidential press conferences and speeches (Kennedy was first to do this from 1960-1963).
Meanwhile, the show will go on and betelevised over the next couple of days for those who must watch live as their favorite teams make their selections.