波士顿咨询集团法（BCG Approach）：波士顿咨询集团法是用“市场增长率-相对市场占有率矩阵”来对企业的战略业务单位加以分类和评价。
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按照波士顿咨询公司模型(BCG Approach),战略业务单位可以分为以下四类: (1)问题类(question marks),是市场成长率高而相对市场份额低的公司业务单位.
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bcg matrix approach 波士顿矩阵法
bcg approach
bcg的方法
以上为机器翻译结果，长、整句建议使用 人工翻译 。
And therefore the lesson of the BCG list is that they need to rethink their approach to innovation.
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"Younger people tend to think they'll just power through the race, which is almost always the slower approach, " says Ranch Kimball, 41, a former BCG partner whose team, Tiger Adventure, took second place in the Cal Eco.
FORBES: Hypothermia for Fun and Profit
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