We eat while watching TV, we munch on something at our desk at work, we crunch on something while driving and drink something while reading or waiting.

看电视时吃点小零食，工作时嘴里嚼嚼东西，开车时吃点东西，阅读或者等候时也会来点喝的。

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Previous studies have noted a similar effect at work on people who eat while watching TV.

之前的一些研究已经发现在看电视的时候吃东西也有类似的效果。

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We eat while watching TV, we munch on something at our desk at work, we crunch on something while driving and drink something (sugary of course) while reading or waiting.

看电视时吃点小零食，工作时嘴里嚼嚼东西，开车时吃点东西，阅读或者等候时也会来点喝的(当然又是含糖的)。

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Even more, with the picture-in-picture feature, you can surf the web while watching live TV, all at the same time.

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Users who are shopping on the couch while watching TV, the device most close at hand is probably going to be that.

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For example, a user could be browsing the web for information while watching an HD video on the TV all at the same time.

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