He is also a member of the American Academy of Arts and Sciences and the National Academy of Engineering.

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She has been on the faculty of Stanford University since 1981, has authored two best-selling books and is a member of various boards and a fellow of the American Academy of Arts and Sciences, and has been awarded 10 honorary doctorates.

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So, for marketers, the fight is on for the attention of the 13, 000-plus members of the American Academy of Television Arts and Sciences, who select both the nominees and the winners.

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