顾客群体划分 customer division
Firstly, the author defined customer and analyzed customer group demands according to Maslow’s Hierarchy of needs theory. Based on this, the author briefly introduced the means that industry classifies its own customer groups.
首先,论文对顾客的定义进行界定,并且根据马洛斯的需求理论2-3对顾客群体的需求进行分析;在此基础上,简单介绍了企业对自身顾客群体进行正确细分的具体方法。
参考来源 - 顾客服务价值研究——企业核心竞争力·2,447,543篇论文数据,部分数据来源于NoteExpress
越来越多的人认识到,表面上相似的顾客群体在他们想买什么和他们想怎么买方面可能有非常不同的偏好。
There's a growing appreciation that superficially similar groups of customers may have very different preferences in terms of what they want to buy and how they want to buy it.
武汉的餐馆开始实行 N-1 模式,这意味着顾客群体点菜的数量应该比群体的人数少一道。
Restaurants in Wuhan have begun the N-l system, which means groups of customers are supposed to order one fewer dish than the number of people in the group.
针对文化旅游顾客群体的设计型酒店被称之为生活时尚顾客。
The cultural tourist target group catered by the design and lifestyle hotels is the so-called lifestyle guest.
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