通过大众传播媒介发布的广告应当有广告标记，与其他非广告信息相区别，不得使消费者产生误解。
Advertisements published through the mass media shall bear advertisement marks so as to differentiate them from other non-advertisement information, and may not mislead consumers.
第四条印刷品广告应当具有可识别性，能够使消费者辨明其为印刷品广告，不得含有新闻报道等其他非广告信息内容。
Article 4. A printed matter advertisement shall be identifiable as a kind of printed matter advertisement by consumers, and shall not contain such non-advertisement information as news reports.
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