本文利用信息博弈论分析激励强度的确定，分析其他因素替代效应，对于有效管理销售人员具有重要的参考价。
This paper analyzes the stimulation intensity using the game theory, and also studies the substitution effects of kinds of stimulation methods.
通过建立有效的激励机制成功地组织、管理销售队伍。
Organizing and managing sales team successfully by setting up effective stimulating system.
从销售代表的挑选、培训、激励、评估和报酬等5个方面介绍了销售代表的管理要点、注意事项及其相关关系。
Key points, attentions and the correlation in management of sales representatives are explain from 5 aspects, namely sales representative selection, training, incentive, evaluation and reward.
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