本服务协助界定产品、服务与子品牌的定位与架构，针对行销与销售表现作出改善。

Brand Strategy Definition is a process of defining key tenets - the positioning and architecture of products, services, and sub-brands - which lead to improved marketing and sales performance.

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你的社会媒体管理者不仅要拥有社会媒体的知识，他还要懂得如何专业地与客户沟通、如何有效地进行销售。

Your social media czar needs to not only have a working knowledge of social media outlets, but also know how to interact professionally and sell effectively.

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“（当下这种情况）仅仅是因为亚马逊是我们最初的合作伙伴，而非我们数字战略与发行销售的唯一途径。” DC动漫其母公司DC娱乐的共同发行人（co-publisher）吉姆·李（Jim Lee）说。

“Just because we're starting with Amazon, this is not the be-all and end-all of our digital strategy and distribution,” said Jim Lee, co-publisher of DC Entertainment, the parent company of DC Comics.

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