明确市场调研问题 营销调研问题(marketing research problem)是信息导向的，它的工作包括 确定需要什么样的信息，以及如何有效的获取这些信 息。 步骤 4：确定调研项目 1.
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就其特性而言，市场调研是为我们在市场决策时获取有关营销的问题和机会的系统方法。
Specifically, marketing research is a structured approach to getting information about marketing problems and opportunities, for us in making market decisions.
根据调研，这个问题的答案是：“所有这些人”。 受访者表示公司的传播及营销部门在很大程度上对雇主品牌活动负责。
Respondents indicated that Corporate Communication and Marketing departments at their organizations are largely responsible for employer branding activities.
就其特性而言，市场调研是为我们在市场决策时获取有关营销的问题和机会的系统方法。
On its characteristics, the market research is a systematic approach of getting marketing problems and opportunities while making market decision.
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