指出网络整合营销理论的决策过程是一个双向的链，一个闭环过程。

It points out that decision-making process of Integrated Cyber-marketing is a bi-directional chain and a close loop process.

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文章第六部分“网络整合营销的制胜根本——特色服务”是本文的核心内容和重点所在。

The sixth part of this article "The Basic Principle to Subdue through Integrated Cyber-marketing - Characteristic Service" is the core content and stress of this article.

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文章第三部分根据网络营销学理论和服务型企业服务营销7要素分析了指导天极网校构架网络营销体系的网络整合营销策略；

The third part analysed the practice of net integrated marketing strategy by the theory of on-line marketing and the 7 factors of service marketing.

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