网站跳出率(Bounce Rate)是评价一个网站性能的重要指标,跳出率高,说明网站用户体验做得不好,用户进去就跳出去了,反之如果跳出率较低,说明网站用户体验做得不错,用户能够找到自己需要的内容。而且以后他可能还会再来光顾你的网站,提高了用户粘性。慢慢的可以积累大量的网站用户。
通过分析来表明哪些关键字对您的网站是最重要的(通过网站停留时间、跳出率等来分析)?
Use Analytics to show which keywords are most important to your website (by time on site, bounce rate, etc)?
假如短语“小鸡农场(chicken farming)”在你网站上的跳出率比较高,那么从这条信息中你就可以知道别人想从你的网站中读什么。
Let's say you have a high bounce rate for the phrase "chicken farming" yet it's something you think people would want to read about on your site.
所以在这里,例如,如果我们选择跳出率作为比较数据。我们可以看到,这两个最流行的来源网站流量低于平均水平。
So here, for example, if we select Bounce Rate as our comparison metric. we can see that the two most popular sources of traffic underperform the site average.
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