这是因为他们太忙，相互竞争，以维持市场占有率的祭品，他们有。

This is because they are too busy competing with one another to maintain market share in the offerings that they have.

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看看苹果公司是怎样做的就会明白，每年都会推出新iPhone，新iPod，新iPad作为主打产品，走在时代前沿，保持人们对它的新鲜感，然而也会在降低老的产品的价格，来维持它的市场占有率。

A new iPhone, new iPod and now a new iPad model every year. Keep it cutting-edge, and you keep the public interested, while also creating a lasting market by lowering prices on older models.

youdao

新产品开发的目标是维持或适当扩大市场占有率，以维持企业的生存；

The goal of new product development is to maintain or improve market share and make the company survive;

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