在搜索引擎上，登广告的人需要竞价获得与其目标市场相关的关键字词。而内容型网站往往针对每一次点击核定价格而非使用竞价体系。

With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click rather than use a bidding system.

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如果你的域名由按点击付费的广告商竞价的词条组成，那是一个很好的信号。

It's a good sign if PPC advertisers are bidding on the exact terms that make up your domain name.

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