考到到品牌广告的费用，知道搜索自己品牌的网民是如何不同于竞争品牌，应该具有高度的信息含金量。
Considering the money that is spent on brand advertising, knowing how your branded search audience differs from that of the competition should be a valuable nugget of information.
你也需要继续使用线下品牌的信息，着重于你品牌与竞争者相比的优势，并且使它足够迷人，让别人链接你。
You'll also need to continue with your offline brand messaging, focus on the benefits of your brand versus your competition, and make it enticing enough to get others to link to you.
简一陶瓷不断通过对资本、知识、人才、技术和信息资源的整合运营，打造核心竞争力，向着国内一流，国际知名品牌的目标奋进。
Gani ceramics is trying to become the best domestic and international well-known brand after developing sustainably combined with capital, knowledge, talents, technology and information.
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