直发膏是针对烫发以后想要变直的人，它起到一个把卷发变为直发的一种膏状物质。
这项由博姿化妆品公司所做的民意调查共有2500名女性参加，与此同时，博姿公司推出了英国首款家用直发膏。
The poll of 2,500 women was conducted by Boots in conjunction with the launch of the UK's first ever home lotion-based straighten kit.
为了应对这种需求，我们推出了博姿直发膏，这款产品可以使头发永久变直，这样，女性们就不用再费那么多时间用直发器拉直头发了。
In response, we have launched the Boots straighten kit, which works to permanently straighten hair, reducing the amount of time a woman will spend with her straightening irons.
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