他说：“我们拥有很多BI战略，但它们都在按地理分布的业务单位之内‘各自为阵’”。

"We had a lot of BI strategies; it was essentially 'roll your own' within business unit within geography," he says.

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战略的第二个层次是业务单位战略，即如何在某特定市场上成功地开展竞争。

The second level can be thought of in terms of business unit strategy, which is about how to compete successfully in particular markets.

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